When the Life Insurance Sales Academy first began as an idea, my first thought was, isn’t there a ton of sales training out there for life insurance agents – i.e. is there a need in this space? Well, if you work for one of the big career companies that have a monstrous training budget, you may not need our services.
With that said, we’ve just opened and demand is already through the roof. Here’s why:
First is that we offer the most advanced training in the marketplace. Our system is only 3 years old and therefore incorporates the absolute most up to date approaches for engaging today’s consumers. We’ve taken the latest in neuroscience, behavioral economics and social psychology and baked them into an incredibly simple selling system! I’m not knocking the tried and true systems since much of their teaching is still valid, but I think we can all agree that consumers have changed, the marketplace has changed, communication has changed and thus – selling has changed!
The second reason is that when it comes to training, how many times in our careers have we heard a sales concept several times, but then one day we hear it from a new voice it finally makes sense! Training concepts is the easy part. We work to put them into the everyday scenarios that sales people experience so that we can continuously deliver that “Ah-Ha” moment that makes it stick! Simply put – There is value in a different voice. *By the way this point is especially true for our veteran producers who are looking to take their game up a few notches! We work really well with new agents, but we rock the house with those who have been at it for a while!
Ultimately, there’s a ton of good training out there, but very little of it teaches a complete selling system! You can learn how to make a good call, or how to build rapport, or how to make a snazzy presentation – but these are merely pieces of the whole and you need the whole in order to succeed! We enroll our clients in a comprehensive weekly training program that teaches them our entire sales process!
So there you have it. We offer tons of free training on our website and our mission is very simple. Teaching people how to make a lot more money is easy. Helping life insurance agents enjoy their work more, shorten their sales process and avoid those “salesy” situations with their prospects that cost them business and referral opportunities – That’s the real goal.
Give us a shot. It’s a no-brainer that you will only regret if you pass on it.
- Bo Marshall